We deliver inspired visions grounded in empathy for conviction-led organizations
We deliver inspired visions grounded in empathy for conviction-led organizations
We deliver inspired visions grounded in empathy for conviction-led organizations
A Brand Consultery
Human Led Strategy
We believe the future of business is still human-led, human-centric and human-intelligent, and at the heart of any great brand, product, or campaign is sharp, human-insight.
We believe the future of business is still human-led, human-centric and human-intelligent, and at the heart of any great brand, product, or campaign is sharp, human-insight.
Connected Insights & Strategic Clarity
Creates Connected Insights & Clarity
Insights create impact when they’re grounded in brand and brought to life through product, experience, and innovation. We pair deep brand leadership with real-world innovation to turn human intelligence into decisive action.
We believe the future of business is still human-led, human-centric and human-intelligent, and at the heart of any great brand, product, or campaign is sharp, human-insight.
Brand Strategy
Logo Design
Brand Guidelines
Collateral Design
Rebranding Services
Product Design
User Research and Analysis
Wireframing and Prototyping
User Interface Design
User Experience Testing
Innovation
Opportunity Sizing
Innovation Guardrails
Expansion Roadmap
Our Flock
Founded by Collin Wood, Giant Kestrel brings together experienced leaders from top agencies and iconic brands. We assemble bespoke groups to help brands define, redefine, and sometimes re-redefine themselves through positioning, innovation, behaviors, executions, and insights. Connecting with people firsthand and synthesizing what we hear with years of experience to deliver focused clarity.
We find beauty in the analogy between our work and Birding. Actively observing birds shifts your perceptions, adding new layers of meaning and brokering connections between who we are as people and how we fit into this wild world.
Founded by Collin Wood, Giant Kestrel brings together experienced leaders from top agencies and iconic brands. We assemble bespoke groups to help brands define, redefine, and sometimes re-redefine themselves through positioning, innovation, behaviors, executions, and insights. Connecting with people firsthand and synthesizing what we hear with years of experience to deliver focused clarity.
We find beauty in the analogy between our work and Birding. Actively observing birds shifts your perceptions, adding new layers of meaning and brokering connections between who we are as people and how we fit into this wild world.
Collin Wood, Giant Kestrel Founder